How to Create a Unique Real Estate Experience?

The Covid pandemic and economic crises had a massive and multi-level impact on all industries. During the pandemic, homes became competitive workplaces, and organizations struggle now to encourage employees to return to the office. Properties must respond quickly to today's changing needs, offer a high-level setting, and enable versatile encounters.

Elevating a Tenant Experience

Companies are now looking for options, such as co-working spaces and real estate, that can provide shared solutions including lobby and restaurant services, versatile meeting spaces, and event spaces. They expect flexibility and shorter leases with fewer square meters.

Moreover, IFMA’s expert panel predicted that 2030, there would be an additional emphasis on the experiential nature of the workplace and working on innovation projects. Considering these trends, elevating the tenant experience through real estate branding is a powerful way to differentiate property from the competition, attract and retain high-quality tenants, and increase rental income. 

The brand identity should reflect the property’s values, personality, and unique selling proposition. First impressions matter, and a well-maintained property with amenities catering to tenants' needs creates a welcoming atmosphere they appreciate. Moreover, a comprehensive and easy-to-navigate website helps tenants make informed decisions. 

Our Services for Property Development and Real Estate Marketing

Our proposition for real estate includes a comprehensive set of services: 

• Branding: A brand identity that supports the core values of the property and an informative website that ensures that the property stands out from the competition.

• TestFits: A functional 2D layout helps to outline the space's potential. These layouts are illustrative examples and are later customized to support the tenant's operational models, needs and requirements.

• Signature Collections: A set of materials available in the rental proposal presented in digital and physical format. The collection, with various options, ensures a customer-friendly approach, scalability, and efficiency in delivering high-quality spaces.

• Digital Twin: An interactive model of the space based on the Signature Collection and TestFit layouts. This 5D model ensures an experiential way to present rental properties in a property presentation, in a meeting, or on a website. The model is highly customizable.

• Showrooms: An immersive space that presents various spatial solutions for potential tenants. A showroom is an effective way to showcase the value and potential of the property in a highly tangible manner.

Long term Partnership

We work closely with various property and real estate developers, such as Areim, Lähitapiola, and SRV. We help our clients elevate their property and tenant experience, create a unique brand identity, support location sales and marketing, and, last but not least, support tenants' spatial transformations. 

As businesses navigate the evolving needs of the workforce and seek spaces that not only accommodate but inspire, the demand for innovative solutions has never been greater. By embracing flexibility, fostering experiences, and prioritising collaboration, we're not just shaping properties but cultivating environments where businesses thrive and tenants flourish. 

With a commitment to excellence and a vision for the future, we look forward to continuing our journey alongside partners who share our passion for reshaping the future real estate experience.